John spoke at a Medilink Mini Masterclass “Improve Your Effectiveness at Medical and Healthcare Exhibitions” and shared the platform with the Head of Sales from Nomadic Displays.
“Enlightenment and challenging everything I thought
was the right way to exhibit”
MICE – Mortgage Industry Conference and Exhibition 2012
“MICE was yesterday and it went very well indeed. I am writing to say thank you for your input and contribution to our stand, it worked a treat. We probably had about 90 folk through the stand and got 5 very good leads out of that number.
No one else did what we did and several exhibitors commented on our stand and how different it was. One or two of our competitors also had a close look. So thank you very much for the idea prompting, we would not have approached the exhibition in the way we did had we not engaged with you.”
Client Relationship & Development Manager, Fasttrac Solicitors
Micro Nav Ltd is a leading specialist company developing and supplying air traffic control (ATC) and fighter control simulators and training systems. Following their attendance at an Exhibiting Masterclass supported by the Royal Aeronautical Society, Micro Nav engaged the services of The Exhibiting Agency to provide an in-house workshop at their offices and subsequently their support at their next two exhibitions in Madrid and Amsterdam. The Exhibiting Agency will work with Micro Nav over the next few months to ensure they plan, manage and execute their objectives and measure the results following the shows.
Our long standing client Alere UK and Alere International exhibited at Acute General Medicine at Olympia, London and at the World Lung Health Conference in Kuala Lumpur – each show brought in over 220 leads, 244 in Kuala Lumpur with 210 requesting further input from Alere. Both used the Batak game as in previous exhibitions to draw in a crowd and both had Spotter and Presenter to qualify prospects and present Alere’s credentials.
We are now embarking on a 3 show programme with Alere International this year and have had discussions with the Cardiology division – based out of San Diego – to bring them on board with this unique way of exhibiting.