Trade Association Forum – Exhibiting Masterclass – 3rd July 2014
Having resurrected communications between The Exhibiting Agency and the Trade Association Forum, thanks to Lucie’s research (our student from Unite with Business – see Lucie’s blog for details) the TAF held a “Transforming your Tradeshows” Masterclass for their members. Seven associations attended the session, some of which now want to hold their own Masterclasses for their members.
The second exhibition this year for QEIICC in association with The Exhibiting Agency, saw them at The Meetings Show, Olympia 8th – 10th July.
The theme was a typical English Garden Party and attracted some 90 “qualified” visitors. And 34 of them requested further input equating to a potential £570,000 new business pipeline for the QEIICC (and 391 new names for the database!!).
Alere exhibited at the 20th International AIDS Conference, in Melbourne, Australia.
The exhibition yielded 260 plus qualified leads with 234 requests for further information on specific Alere products.